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    Very Rare 1916 (D381) Ferguson Bakery Movie Stars Pillow Top Premium. A century ago, coupons meant premiums. Many commonly bought commodities came via coupon redemption programs. Depending on what one used or smoked there was a huge number of choices from collectibles to house-hold items. In 1916, buyers of "Peerless Bread," a product of Ferguson's Bakery found a baseball card inserted into their loaves of bread. The cards came with coupons along the bottom which are now almost impossible to find. For fifty coupons, one would receive an as advertised "Beautiful Felt Pillow Top made from Star Base-ball Player Pennants or Favorite Movie Actor Pennants." It then explained, "This photo card was wrapped with Peerless Bread, "Perfect for the Home Plate." That meant if you wanted on of these now close to one-of-a-kind pillow topper premiums one needed to buy and consume 50 loaves of bread.

    The pennants used for the premiums are not the run-of-the-mill BF2 variety. They are larger (6-1/2") with elaborate decoration. The silent film era subjects include Pearl White, Francis Bushman, Pauline Frederick, Charles Chaplin, Clara Kimball Young, Dustin Farnum, Kathlyn Williams, Earl Williams, Hazel Dawn, William Farnum, Marguerite Snow and John Barrymore. The pennants, pillow base/fringe are overall in good condition with minimal tearing to be found. Each delicate photo has obvious creasing and/or loss. The approx. 23 x 23" premium is ready for hanging and display. This is a newly discovered example making it one of a handful of these pillow top premiums we are aware of and only just the second example featuring Movie Stars.

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    Auction Dates
    August, 2017
    19th-20th Saturday-Sunday
    Internet/Mail Bids: 5
    Lot Tracking Activity: N/A
    Page Views: 408

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