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    1915 Cracker Jack Baseball Cards Advertising Sign. For the average fan, it's the song that serves as the unbreakable bond between the sticky confection and our national pastime, but for most of the collectors reading this catalog, the bold red trading cards issued by Cracker Jack remain the primary baseball association. Over a century later, the pair of sets released by Cracker Jack during the waning years of the Dead Ball Era remain among the most recognizable and coveted in the entirety of the Standard Catalog, providing that glorious amalgam of unmistakable aesthetics and iconic figures that fuels the flames of collecting lust.

    Several of our more significant single-card offerings from the 1914 and 1915 Cracker Jack issues have flipped the sixth digit on the pricing odometer in recent years, but none of those elite specimens could match the offered relic for rarity. This is, in fact, one of only two known examples of this collecting grail, unearthed only a year ago and presented for the first time here in masterfully restored condition.

    While the effects of a century of storage in a Midwestern barn are apparent in the general surface soiling and minor chipping along the top edge, now expertly repaired to account for perhaps three percent of total surface area, the spectacular graphics shine through unabated. The designer of the piece chose his subjects wisely, with seven of the eleven players pictured now immortalized in Cooperstown bronze: Cobb, Baker, Speaker, Wagner, Tinker, Evers, and Maranville. The most significant entry in the Cracker Jack set, the banished "Shoeless Joe" Jackson, appears as well.

    Lengthy text on reverse provides thrilling insight into the promotion and release of the cards, teasing us with the knowledge that a full set of 176 cards could have been had for a mere quarter mailed to the factory headquarters. The heavy card stock sign measures 11x14.5" in size and is framed to museum quality between two panes of glass to allow full visibility of obverse and verso. A truly exhilarating offering for the most advanced candy card collector.

    Guide Value or Estimate: $80,000 - up.

    Auction Info

    Bidding Begins Approx.
    28th Thursday
    Auction Dates
    18th-20th Thursday-Saturday
    Proxy Bidding Begins Approx.
    4 Days
    Bids + Registered Phone Bidders: N/A
    Lot Tracking Activity: N/A
    Page Views: 114
    Auction Type
    Signature Internet Extended Bid: These Auctions are presented via catalog and online. Bidding is taken through our website or via phone. There are two phases of bidding during this type of auction: 1) Normal bidding: Bids are taken up until 10 PM CT the night the auction closes. 2) 30 Minute Ending: On a lot-by-lot basis, starting at 10:00 PM CT, any person who has bid on the lot previously may continue to bid on that lot until there are no more bids for 30 minutes. For example, if you bid on a lot during Normal Bidding, you could participate during Extended Bidding for that lot, but not on lots you did not bid on previously. If a bid was placed at 10:15, the new end time for that lot would become 10:45. If no other bids were placed before 10:45, the lot would close. If you are the high bidder on a lot, changing your bid will not extend the bidding during the 30 Minute Ending phase (only a bid from another bidder will extend bidding). If you are the only bidder at 10 PM, you will automatically win the lot at 10:30. Important: After normal bidding ends, you must be signed-on to the Heritage site to see the bidding option on lots where you qualify for extended bidding.
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