On April 8, 2014 seven hopeful buyers bid feverishly against each other in an attempt to purchase a spacious and elegant home at Houston's prestigious Royal Oaks Country Club. The winning bid came in at $1.98 million for the 7,000-square-foot, five-bed, five-bath residence, which generated the highest price per square foot in the exclusive estate's community in seven years.
Heritage's extensive, customized national marketing campaign for the home achieved more than 11,600 property website views and over 200 direct inquiries. More than 50 property viewings took place during the five-day preview, and Heritage targeted seven qualified active clients who vigorously bid for the opportunity to call the estate their home.
The home sold at the high-end of Heritage's property analysis, meaning both the seller and the buyer found extremely favorable fair market terms and an exceptionally fast, ten-day closing.
From Our Consignor:
Gail and I would like to thank you, Scott, Amelia and your entire team at Heritage Auctions for the outstanding job you did for us during our recent property auction. As you know, our property had been on the real estate market for over 18 months without an offer for purchase. It is amazing how in such a short time your team was able to promote the property on a worldwide scale and generate so much interest resulting in numerous viewings and a market value sale at the auction.
From the very beginning we were extremely impressed with the strategic planning, marketing and promotional capabilities of Heritage Auctions. However, the things that really made the experience so positive for us were the professionalism, helpfulness, energy and friendliness of your staff. They all just seemed to be so happy and confident with what they were doing. The direction provided by Heritage along with the overall staff camaraderie made a potentially challenging auction process so easy and fun for the sellers. We can't think of a single thing you could have done different to make the project a success.
We would be happy to recommend Heritage Auctions wholeheartedly to any prospective clients considering your services. Congratulations for the great organization you have developed and best of luck to you and your team in the future.
Tom & Gail B.
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